🔍 Research

User Feedback Analysis

Categorize and analyze customer feedback, reviews, and survey responses

★★☆ Intermediate 25 min January 13, 2025

Use Case

User feedback comes from many channels: support tickets, app reviews, survey responses, and social media. Cowork can consolidate and analyze this feedback to extract actionable insights.

Example Prompt

I have user feedback data in ~/Feedback/:
- app_reviews.csv (App Store & Play Store reviews)
- support_tickets.txt (last month's tickets)
- nps_survey.xlsx (Net Promoter Score responses)

Please analyze this feedback:
1. Categorize feedback by theme (bugs, features, UX, performance)
2. Perform sentiment analysis
3. Identify top 10 pain points by frequency
4. Find feature requests with highest demand
5. Track sentiment trends if dates available
6. Create feedback_insights.md with recommendations

What Cowork Does

  1. Data Consolidation: Merges feedback from all sources
  2. Theme Classification: Categorizes each item by topic
  3. Sentiment Scoring: Assigns positive/negative/neutral scores
  4. Frequency Analysis: Counts issue occurrences
  5. Trend Detection: Tracks changes over time
  6. Report Generation: Creates actionable insights document

Sample Output

# User Feedback Analysis Report
Period: December 2024
Sources: App reviews (342), Support tickets (156), NPS (89)

## Sentiment Overview
- Positive: 58%
- Neutral: 24%
- Negative: 18%
- NPS Score: +32

## Top Pain Points
| Rank | Issue | Count | Sentiment |
|------|-------|-------|-----------|
| 1 | Slow loading times | 47 | Very negative |
| 2 | Login issues | 38 | Negative |
| 3 | Sync failures | 31 | Negative |
| 4 | Confusing navigation | 28 | Mixed |
| 5 | Missing dark mode | 24 | Neutral |

## Feature Requests
| Feature | Requests | User Segment |
|---------|----------|--------------|
| Offline mode | 45 | Power users |
| Calendar integration | 38 | Business |
| Widget support | 29 | Mobile |
| Export to PDF | 25 | All |

## Category Breakdown
- Performance: 89 mentions (15%)
- Features: 156 mentions (27%)
- Bugs: 78 mentions (13%)
- UX/Design: 95 mentions (16%)
- Praise: 169 mentions (29%)

## Notable Quotes
> "Love the app but it crashes when I have more than 50 items"
> "Finally an app that gets project management right!"
> "Please add dark mode, my eyes are burning at night"

## Recommendations
1. **Critical**: Address loading time issues (47 complaints)
2. **High**: Fix authentication flow stability
3. **Medium**: Implement dark mode (easy win, 24 requests)
4. **Roadmap**: Consider offline capabilities for premium

Tips

  • Include feedback from multiple channels
  • Provide date ranges for trend analysis
  • Specify your product/feature areas
  • Ask for competitor comparison if available